Boost sales with these 7 tips that should see you able to open the door to a sale and then confidently close it behind you.
Sales promotions such as free gifts, money off vouchers, samples, competitions or loyalty schemes are great for boosting sales and attracting new customers. Read our top five tips for delivering high impact sales promotions.
The difference between a bad cold call that does nothing but annoy the person on the other end of the line and a cold call that positively impacts your business, lies in how you open.
How can you improve your sales email subject lines to pique the interest of its recipients and increase open rates?
Here are nine tactics to up your sales voicemail game that get the potential customer listening, intrigued and most importantly, to actually call back.
The GDPR places rigorous rules around consumer consent that puts the customer firmly in the driving seat in terms of who has their information and how long they can keep it for. While this may present some challenges to businesses, it is a very positive step for everyone.
Many advertisers take advantage of Facebook’s unique option to tailor audiences. But, as the full story of the Cambridge Analytica 'data hack' emerges, there is no doubt that Facebook are going to be hit with some pretty tough sanctions that will restrict just how specifically future ads can be targeted.
Last year, there was more interest in Artificial Intelligence among email marketers than ever before and 2018 is going to see a growing adoption of these technologies that push personalisation into individualisation.
Social media can be a vital marketing tool but it's inevitable you will receive negative comments. That's not the end of the world, provided you know how to handle these negative comments.